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CHICKEN MEAT FROM BRAZIL
Brazil is not only improving animal husbandry, but also poultry farming. Poultry farming has become one of the main sectors of Brazilian agribusiness. Now the country ranks second in the world in the production of chicken meat (15%) and first in its exports with a share of 37% of the total.
In order to further maintain dominance in the world market, it is important for everyone who has at least some relation to poultry farming in Brazil to continue to work harmoniously. As experts recalled, this will allow for a faster response to changes in consumer habits, legislative innovations adopted on imports in countries and the situation on the retail market.
As of today, Brazilian chicken meat is exported to more than 120 countries around the world. Meanwhile, the poultry industry is facing some challenges. All of them relate to transport logistics.
There are also innovations .Scientists from the Brazilian University of Sao Paulo (USP) conducted a study on the viability of such practices as breeding and keeping chickens in the forest. The goal of the project is to find out whether forest chickens will be conditionally happier than their fellows locked in cages.
“Traditional poultry farming is often criticized by society due to the lack of animal welfare, and we wanted to develop a new free-range chicken system that could meet the needs of society, and at the same time combine the production of meat and eggs,” the project participant expresses his opinion.
First of all, it is worth knowing that Brazilian farms are obliged to allocate 20% of their land for agroforestry. Combining forest restoration with poultry farming, farmers would be able to create new jobs (forest chickens still require care, as they are kept in a chicken coop, walking is covered with a net, and feeding poultry is still mostly the responsibility of the owner).
“We think this is a promising direction. Now consumers are choosing products manufactured according to animal welfare standards. Many large companies and retailers have already announced that products will be certified according to these standards for the protection of animals with appropriate labeling,” the researcher emphasizes.
Now the manufacturer’s products are supplied, for example, to Europe, the Middle East, Japan, Singapore, Cuba and Mexico. In general, Brazilian companies are very interested in expanding exports to Asia.
The main products of the producers are chicken parts, including chicken fillet. The companies, however, note that the most expensive part of chicken in Brazil is the heart. Such by-products as, for example, chicken legs or liver can be sold in the country, but they are very popular abroad – paws are loved in the same Asia.